Heat-free, frizz-free routine—Smoothing Air Dry Cream locks down humidity and tames flyaways without a single hot tool
Cuts drying time in half—the XL Quick-Dry Hair Towel Wrap’s ultra-absorbent microfiber pulls water out gently while the button closure stays put
Salon-style, air-dried results—enhances natural waves and curls for that lived-in, polished finish (without the crunch)
Vegan, cruelty-free, color-safe—a gentler routine that’s kinder to your hair and your morning
Smoothing Air Dry Cream enhances natural texture while taming frizz—no crunch, no sticky cast
The XL Quick-Dry Hair Towel Wrap uses ultra-absorbent microfiber to cut drying time, gently—and the button closure stays put while you move on with your day
Built for dry, frizz-prone hair that wants effortless, salon-style results without heat damage
Vegan, cruelty-free, color-safe formula
A heat-free routine that’s kinder to your hair—and to your morning
Wash & Press: After shampooing and conditioning, gently press excess water from your hair (don’t rub). The less you handle wet hair, the smoother your air-dry.
Wrap: Twist hair into the Terracotta Checker XL Quick-Dry Hair Towel Wrap and secure with the button closure. Leave on for 10–15 minutes while you get on with your morning.
Apply: Unwrap, then work a quarter-sized amount of Smoothing Air Dry Cream through damp hair from mid-lengths to ends. Adjust amount to hair length and density.
Air-Dry: Let your hair finish drying naturally. Scrunch for definition, or smooth with your hands for a sleeker finish.
Go: That’s it. No tools, no heat, no frizz.
Castor Oil
Nourish your hair from roots to ends with the help of Castor Oil, a strand-strengthening and scalp-balancing oil for clean, healthy hair.
Coconut Oil
Coconut Oil locks in moisture to help deeply hydrate your strands from within and reduce breakage for stronger, shinier, healthier-looking hair.
We are Leaping Bunny certified! The Leaping Bunny Logo is the only internationally recognized symbol guaranteeing consumers that no new animal tests were used in the development of any product displaying it.
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If youre in any doubt about purchasing this air drying cream, i totally advise you to try it. Menopause and thyroid issues caused my life long 56 year old straight hair to suddenly go wavey and curly last year (which was always my dream). So it took me a year to find something that actually works well and is so easy and quick to use. I was almost ready to give up trying as ive tried literally every product for curly/wavey hair and every mixed combo scenario of products you can possibly think of. Then i saw the ad for this. It has been transformative! Quick, easy, beautiful scent, fab packaging. And even better, not expensive. Win, win! I love it and will keep using it for as long as Kitsch keep making it (which better be forever lol).
R
Rose
Verified Buyer
I recommend this product
Rated 5 out of 5 stars
1 year ago
Honestly very impressed with this product
For wavy hair, it works great. I have tried a lot of different products for my hair (sometimes difficult) and it highlights my hair without too much volume.
Translated from French
LB
Lisa B.
I recommend this product
Rated 5 out of 5 stars
6 months ago
This works!
I never leave reviews, but this product does a great job in getting my hair to dry with no frizz. I ordered several more bottles because someone in marketing will get an idea and change it. I have a counter filled with useless products, except for this one. Before pic on the right. My waves are defined and together and the left.
TH
Theeranart H.
Verified Buyer
I recommend this product
Rated 5 out of 5 stars
2 years ago
Life changing for my hair health!
The quick dry hair towel is my new love!
I used to dry my hair with a hairdryer, but this towel has been life changing. What you see here is just from rice protein bar/ conditioner, and the quick dry towel. I applied a bit of the wax stick on top where the new growth happen. Other than that, no hair dryer, no heat, nothing else.
Thank you Kitsch for making this Mama's life a lot easier 🥰
ΣΓ
Στέλλα Γ.
Verified Buyer
I recommend this product
Rated 5 out of 5 stars
1 year ago
Lovely product
It forms my curls while drying. Best product I've used since I've stopped using styling. I use it after my leave in, scrunch it in my hair and let it air dry. That's all it takes! A quantity of 1 - 2 peas is enough, so a cost effective product too 😉
H
Hayley
Verified Buyer
I recommend this product
Rated 5 out of 5 stars
1 year ago
This has brought my waves back after years of dull flat hair.
Okay I absolutely love this. Genuinely didnt think it would work like it has, but bought this because I never dry my hair with heat, I always leave it to air dry.
This has totally transformed my hair with absolutely no effort. It was always a bit flat before but now always has volume and perfect waves!
Im in the UK but will continue to buy this.
The labubu offer is what encouraged me to try an American brand... no labubu for my daughter, unfortunately, but I will certainly buy this again!
BT
Bethany T.
Verified Buyer
I recommend this product
Rated 5 out of 5 stars
2 years ago
Great towel
I am really blown away by this towel! My hair sits down to my waist and I have always given up on getting to have a twist style towel for my hair because they are never long enough- half my hair length usually is hanging out. This one actually covers all of my hair currently. I know if it grows out much more it will start peeking out, but this is a huge improvement for me. Add to that that this towel is SUPER absorbing and you have a perfect product. I need to get a second one for my kid since she keeps stealing it from me on her shower days. I would love to see more color options in the future
SR
Sara R.
Verified Buyer
I recommend this product
Rated 5 out of 5 stars
11 months ago
Cream
This cream has worked better on my naturally wavy hair than anything else has! I love it.
HC
Hannah C.
Verified Buyer
I recommend this product
Rated 5 out of 5 stars
2 years ago
Great quality!
I love using this - my hair gets dry faster and it’s so easy to use!!! Cute pattern too!
LS
Lynda S.
Verified Buyer
I recommend this product
Rated 5 out of 5 stars
4 months ago
Perfectly defined curls
I hardly ever leave reviews, but this product deserves one. Used it for the first time today, and I'm a massive fan. My hair is all one length (because I'm too lazy to go get some layers😬) and every other curl/antifrizz product is either too heavy, too crunchy, too product-y feeling on my hair, but this air dry cream is perfection. Even on my unlayered hair! You can see how light it is, because it doesn't drag my hair flat at the top. I'm a customer for life.
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Frequently Asked Questions
Designed for anyone with dry or frizz-prone hair who wants a heat-free routine. Especially great for wavy (2a-c), curly (3a-c), and kinky/coily (4a-c) hair types looking to enhance natural texture.
No. It’s a featherweight, no-cast formula that smooths and softens without buildup or stiffness.
The XL microfiber wrap cuts drying time roughly in half. Most hair types are damp-to-dry within an hour after a 10–15 minute wrap.
Yes. The Smoothing Air Dry Cream works as a smoothing prep for blow-dries and styling, but it shines on no-heat days.
Yes. The Smoothing Air Dry Cream is vegan, sulfate-free, and color-safe.
You’re saving versus buying the Smoothing Air Dry Cream and the Terracotta Checker XL Quick-Dry Hair Towel Wrap individually—and getting the full no-heat routine in one box.
Comp. Value represents the price that was previously offered for the product or the estimated market price for comparable items elsewhere. As prices often fluctuate, we cannot guarantee that the comp value price reflects the prevailing market price at any given time.